Event Overview & Specifications
| Location: | Cairo, Egypt |
|---|---|
| Venue: | Egypt International Exhibition Center (EIEC) |
| Dates: | April 24-26, 2027 |
Egy Beauty Africa is not only a beauty exhibition, but also a destination for beauty in Africa, North Africa, and Middle East markets. Meet and connect with more than 10,000 qualified local and international companies, buyers, distributors, and wholesalers. Re-arrange scheduled meetings with a wide range of decision-makers from visitors to hosted buyers during our 3-day exhibition.
Market Potential
the African beauty and personal care industry is expected to grow by US$1.26 billion between 2023 and 2026. The sector is worth billions of dollars, and its magnitude changes by close to 10 percent every year.
The GCC cosmetics market size, estimated at US $1.28 billion in 2023, is expected to increase to $2.4 Billion by 2030, at a 6.8% CAGR.
Indisputably, Egypt is one of the prime key players on the African continent when it comes to Beauty & Personal Care products, with a total market size that is projected to grow by 6.98% (2023-2027) resulting in a market volume of US$3.09bn in 2027.
Revenue in the Egyptian Cosmetics segment amounts to US$858.00 million in 2024. The market is expected to grow annually by 7.82% (CAGR 2024β2028).
Witnessing unprecedented outbreaks, the Egyptian beauty and cosmetics sector endorses a flurry of goings-on, with new beauty centers, cosmetics outlets, and perfumery shops mushrooming around the country to meet the incredibly elevating local and regional demand.
The fragrance industry is a thriving global market, driven by consumer demand for products that enhance sensory experiences and evoke emotions. In 2025, the Fragrances market in Egypt is projected to generate a revenue of US$0.87bn. It is anticipated that the market will experience an annual growth rate of 6.76% (CAGR 2024-2028).






B2B Program
The B2B program provides a platform for businesses to showcase their products and services to a targeted audience. This exposure can lead to increased brand visibility and awareness, ultimately driving sales and revenue. Moreover, through the program, businesses have the chance to participate in trade shows, exhibitions, and conferences, which further amplifies their presence in the market.
Free Accommodations 4Days, 3 nights
Transportations from airport to hotel.
Transportations from hotel to Egypt International Exhibition Center β Cairo.
Participating in the B2B program allows businesses to network with other industry professionals, creating valuable connections and potential partnerships. This networking aspect opens doors to new business opportunities and collaborations that can contribute to expanding the reach and influence of participating companies.
Venue
Egypt International Exhibition Center (EIEC) stands as one of the most prestigious and modern venues in the region, offering world-class facilities for international exhibitions, conferences, and trade shows. Strategically located in the heart of New Cairo, EIEC serves as a central hub for global business, trade, and networking, attracting industry leaders, innovators, and professionals from around the world. With its state-of-the-art infrastructure and seamless accessibility, the venue is the preferred choice for hosting large-scale international events.
EIEC offers international exhibitors visitors a unique blend of business and leisure and is surrounded by world-class hotels, fine dining, and top-tier transport services ensuring a seamless experience for exhibitors and guests. Whether participants are attending a global industrial trade fair, a technology summit, or a luxury expo,



